Many explainer videos are made using animated graphics, but that’s not the only style. In a lot of cases, with just a little know-how, determination, and, of course, a video editor like TechSmith Camtasia, anyone can create a great animated explainer video. While that is always an option, it’s not a requirement. Many people think they have to hire a video production company to get it done. How to make an animated explainer video in 7 easy stepsĬreating this type of instructional video can seem like a daunting task.
Additionally, 79 percent say a video convinced them to purchase software or an app. Consumers agree – 68 percent say they prefer to learn about a product or service by watching a video. Marketers aren’t the only ones saying video makes a difference. For many businesses and marketers, this means creating an animated explainer video.Īccording to Wyzowl’s State of Video Marketing report for 2019, more than 80 percent of marketers say video helps them increase the number of time users spend on their website, generate more leads, and, most importantly, and help users better understand their product.
One of the most important steps in selling a product is making sure consumers are knowledgeable about what it offers.
